Name That Channel
Name That Channel
Consumers are increasingly turning to mobile devices when it comes to their online shopping. Using a smartphone or tablet to make purchases is more than just a convenient option – the ability to shop in a mobile manner opens up a greater selection of goods and services from which to choose. More choices results in happier customers. And thanks to mobile shopping, retail fulfillment needs are increasing – from hiring additional pick and pack employees to securing additional warehouse space and technology, the uptick in online sales can be contributed to the expanded buying channels available to consumers.
Whether it’s via tablet or smartphone, people are consuming more than ever before on their mobile devices. Are tablet owners buying books and games? Are smartphone users buying apps? Just what are the habits of mobile shoppers? Take the quiz below to test your ecommerce channel knowledge and find out just what – and how – consumers are buying in today’s marketplace.
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