mobile strategy

Optimize Your Customers Ecommerce-to-Mobile Experience

By Staff Writer

Mobile commerce has been the hot topic in retail lately.  Marketers recognize that m-commerce represents an additional opportunity to grab a larger share of the consumer wallet.  Brands have been rapidly adding smartphone-compatible commerce sites for consumers to buy their products on the go.  Unfortunately for those retailers out there with a mobile site – just having it isn’t enough.

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